Websites

PeonyMoon

Business Location:

Townsville, Queensland

Type:

Information, E-commerce > 5 pages

Completion Date:

2023

Credits:

Client provided images, or images provided with the Squarespace template.

The feel of the Home page is centred around the stunning PeonyMoon logo, designed by Burgundy Blooms. Colours were chosen to compliment the logo. The etherial nature of the website subject matter lead to the need to acheive a lightness and friendliness in the layout, with chosen quotes highlighting each page.

Organic shapes soften the design, and the layout down the page leads the visitor on a journey of sorts. Attention is drawn to the shop at regular intervals if the visitor chooses go there, or the path leads to learning more about Jane and the business on scrolling.

As with any online shop, the visitor is shown a selection of items for sale on the Home page. As Jane compiles her product range, these sections can be updated regularly to give continued interest to the visitor.

Jane’s first book was given a special promotion to encourage sales and allow visitors looking for her book to find it easily.

Jane wished to show her respects to Australia’s Indigenous Community on her website and so her Acknowledgement of Country was placed in the Page Footers, along with details on how to Get in Touch.

Links to important pages for the shop, such as Terms of Service and Privacy Policy were placed in the Footers also, as visitors often look for these items here.

Other pages on the website followed the same flowing layout, in line with the business’s message.

A simple Contact Form, Social links and Message were included on the Get in Touch page, again with Jane’s logo as a focal point.

Jane intends to continue working with LMM Design Envision to develop her range of inspirational quotes and affirmations for sale. We are excited to continue our collaboration going forward. Stay tuned!